The Apple iTV
Well, it wasn’t quite what I expected, but it was EXACTLY the name that I expected. Apple previewed a prototype for their iTV yesterday. Engadget had a chance to play with one at the Apple event yesterday:
They even played with the menus:
The Apple rep who was showing us the iTV was quick to let us know that the unit was a prototype — and we were quick to ask for the settings menu. And then we were quick to ask for the TV resolution sub-menu, which he put the kibosh on. “Sorry, we’re not drilling down into the settings at this time.†Boo, we say.
I had talked about how great an Apple iTV could be just last month:
It doesn’t look like the iTV has quite made the television experience as easy as I fantasized about, but they are working toward ease of use. The iTV might not quite revolutionize television, but it sure might give TIVO a run for its money.