The Gadgets Page

January 9, 2008

CES 2008: Toshiba Booth Tour

Filed under: Computers and Peripherals — Laura Moncur @ 5:00 am

Wow… The narrator couldn’t have sounded MORE bored with Toshiba’s booth tour:

What the heck does this sentence MEAN?!

“Our passion is to empower users to expand their interests and passions by adding the convenience and capability to connect to all the devices that enrich their lives.”

It’s stuff like this that makes the big companies BORING. I like Toshiba. I like their products, but this booth tour is the kind of marketing that makes me HATE them.

Your passion is to empower me to expand my interests and passions? How? By adding the convenience and capability to connect to all my devices that enrich my life? Come again?

What Toshiba needs to do is let their fans loose on their booth and film them as they play with the new laptops and other toys. This booth tour shows some cool stuff. Show REAL people playing with it and you’ve got REAL people who want to see it in real life.

This video is for stockholders, not human beings.

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