CES 2009: Ultmost
The winner of the most pervy display at CES this year goes to Ultmost.
Instead of half dressed booth babes, they decided to go with nearly full frontal nudity. Who thought it was a good idea to insert their video projector over a naked woman?
The best part is that it DIDN’T WORK. The convention going crowd is so desensitized to this sort of thing that the Ultmost booth was ALWAYS empty. I would see a couple people roaming around the projector, but I think they were Ultmost’s exhibitors. We went to The Sands three times over the five days of CES and never once did I see someone with a Buyer badge at their booth.
In the end, the booths that get crowds at CES are the booths with interesting TECHNOLOGY. Give them something fun to do at your booth and you have a chance of catching them, but trying to attract them with booth babes and nearly naked posters is a mistake every time.